Project.A.Artgroup x Margarida Feijao




In collaboration with the art collective Project.A.Artgroup and fashion designer Margarida Feijao, I conceptualized and developed the visual effects for an experimental fashion film showcasing her new collection.

Working closely with the art direction team, I created visuals that complemented the film’s concept, using TouchDesigner and Python to design and control a particle system that transformed the models and the pieces in dynamic ways.


Concept

“I see what lies beyond. In the horizon is the end. Light shines through its progression towards the dark. It’s journey towards its outer bound constitutes its shine. It’s will is conditioned upon its lack and it looks ahead in darkness as it propels its shine. As such, it is through the dark that light is. White is the presence of all colors, while black is not. Light and physical pigments must be involved to reveal white as appear in its physical presence. Without light everything is black. Finding the emptiness within the constraint of existing space. In reality; in imagination.

I am my pure negation. You seem to exist through what you have seen.”



Credits


Director: June Seo
Designer: Margarida Feijao

Art Direction: Hannah Bang
VFX: Matías Piña

Assistant Director: Zacha del Rosario
Dramaturgy: John Choi, Julia Shwe
Production Assistant: Jasmine Kiah

Videography: Kathryn Elizabeth Kearney
Lightning Design: Florencia Lechin
Sound Design: Conner Simmons

Stylist: Jeffrey Ampratwum
Hair: Maria Batista
Makeup: Marisa Reif

Models: Wilhelmina Models, Hannah Lawson, Brionka Halbert